Mobile applications have been in the market for over a decade. They started small but now have become an integral part of our daily lives. With about 2.57 and 1.84 million apps on the Google Play Store and Apple App Store respectively (Source – Statista), it is important to know how to make your app marketable and the best it can be. This is done through testing.Continue reading Top 10 Tips for Testing Mobile Apps
Today, we are excited to announce the general availability of the newest version (2.0) of the Truecaller Software Development Kit (SDK) for Android developers.
Prioritising product outcomes and business outcomes over mere feature outputs, is a contentious topic – and mostly boils down to one question – Are you a product led business or a growth led? Continue reading Ship Outcomes, Not Features
A mobile app’s user onboarding experience is not only about registering a new user or giving them a warm welcome. It’s about curating an onboarding experience that helps new users understand the value of your product and how they can benefit from it, which in return helps to reduce drop-offs and uninstalls of the app.
We are excited to announce that the Truecaller developer platform is now ready for 3rd party app developers, digital businesses and startups in Africa! Continue reading Truecaller for Developers Goes to Nairobi!